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Monday, June 16, 2014

SteakLocker and KickStarter





The Bob Hoffman team was recently approached to help create a video for an awesome new San Diego start-up company called SteakLocker.

I wouldn't claim that anyone in our offices is a "foodie," per say, but we know a good steak when we see one, so we were excited when we got the opportunity to make this video. 

Steaklocker combines the best of old world dry aging techniques with sophisticated modern technology allowing the consumer to control the process of dry aging and save at least 50%-70% on current retail dry age steak prices.

We weren't familiar with dry aged beef prior to this but when we tasted the steaks aged in the SteakLocker we were pleasantly surprised.  The aging process really concentrates all of the flavors into your meat, giving you all the tastes that you like about steak- but turned up to 11.  It was one of the best steaks we ever had. 


We put together a KickStarter video that gives you all the information on the SteakLocker and what you can do to help this start-up bring the best beef experiences to consumers worldwide.


If you have a Start-Up or project that you are KickStarting and need attention grabbing media to go along side it, Bob Hoffman Photography and Video would love to work with you. Give us a call at 858.576.0046.


UPDATE

This KickStarter's success has taken off. With a great product and our media helping to explain the process and benefits of the machine, this campaign has now doubled its original goal.

Plus, this weekend our media was featured on some amazing publications all over the web.


  


www.wired.co.uk/news/archive/2014-06/17/steaklocker